Free
For trying the engine. No time limit, no credit card.
150 credits / month
- 1 brand · 2 channels · 1 seat
- 150 credits per month
- 10 scheduled posts per month
- + 4 more on the pricing page
The content engine that remembers your brand. Describe the week you want; get a calendar you can edit, approve, and publish.
Publishes to
Nothing scheduled.
New single origin lands Thursday. Ethiopian, washed, tastes like apricot and black tea. Forty bags.
Retrieved your Aug 6 launch post — the one that sold out in a day
From next week we open at 7, not 8. Same closing time. The 7am regulars asked; here it is.
Retrieved your brand kit: plain sentences, no exclamation marks
Three years in, what changed our margin was not price. It was roasting to order and holding less stock.
Retrieved your five best-performing LinkedIn posts, all opening with a number
Eight seconds of a drum roaster at first crack. No voiceover, no captions, just the sound.
Retrieved the global process-video template: short, no talking head
Draft mode — this one you publish from the TikTok app yourself.
Saturday 8 to 4, Sunday 9 to 2. The cold brew tap is back on.
Retrieved your own Friday reminders — two lines, no image
Five things that ruin good coffee at home. Number two is the water, not the beans.
Retrieved the global numbered-carousel template: five slides, one claim each
How a 14-seat cafe cut waste by roasting weekly instead of monthly. Numbers in the comments.
Retrieved your brand kit: never promise a result we have not measured
Two-for-one on filter brews. Saturday only, 8 to 11.
Retrieved your Aug 15 story — same offer, same slot
Instagram rejected the upload: stories need 1080 by 1920. Retry queued with the reframed crop.
No posts scheduled. The example week keeps its gap on purpose: an empty day should look empty, not padded out to look busy.
The Wednesday TikTok post is a draft on purpose: TikTok runs in draft mode while the platform audit is under review, so Postento prepares the post and you tap publish in the TikTok app.
What you can check
Postento is being built in the open, and it does not have years of customers to point at yet. So here is what exists today, counted from the source every time this page is built — and every line opens to show its own workings.
0.2.0Sep 7, 20266 changes
Homepage rebuilt around four feature blocks
0.1.0Sep 4, 20265 changes
First marketing site
Week 3 of 26 on the way to a public release. This is why there is no customer count on this page yet: there is no honest one to print.
See where we arePosting consistently is not a discipline problem. It needs three things that rarely live in one person: ideas, creative execution, and operations. Schedulers solved “when to post”. AI writers solved “volume”.
Nothing solved “sounds like your brand”.
Create
A brief in one sentence becomes copy, image, and video across every channel you connected — as drafts on a calendar, not as a wall of chat replies.
Generating
~14s · 13 credits
Done: Read brand kit — voice, palette, banned words
Done: Retrieved 4 references
2 from your own posts
In progress: Drafting 3 variants
Queued: Adapting for Instagram, Facebook Page, LinkedIn
Queued: Rendering image
Brand memory
Connect a channel and Postento reads what you already published. That becomes a private index for that brand — retrieved on every generation, so the output sounds like you instead of like a language model being polite.
This is the part a scheduler cannot bolt on.
How the index worksReferences for this brief
top 4, re-ranked
Your post · 12 Jun
engagement 3.2× your median
Your post · 28 May
saves 2.1× your median
Template · Weekly offer, coffee shop
structure only — hook, offer, deadline, CTA
Template · Before and after, local service
structure only — proof first, claim second
Publish
Approve a draft and it goes out. When a platform rejects a post, you get the reason and the retry state — not a silent failure you discover a week later.
Publish queue · 09:00 WIB
4 targets
Posted 09:00
Facebook Page
PublishedPosted 09:00
Rate limited by the platform · retry 3 of 5, next attempt in 9m
TikTok
DraftPosts land in your TikTok drafts while our platform audit is pending.
Measure
Performance is not a report you read and forget. Posts that outperform your own baseline are promoted into your brand index, so next month’s drafts start from what already worked.
Screenshot pending
Analytics screenshots wait for real accounts behind them. Charts filled with invented numbers would undercut the one claim this section makes.
Essentials
Brand kit
Tone, banned words, colours, logo — applied to every generation, not re-explained every time.
Approval
Draft, comment, approve. Autopilot exists, and it is off until you turn it on.
Every post moves from draft to published only after you say so.
Credits
Every action shows its credits up front. No surprise invoice at the end of the month.
Channels
Fewer channels, each one actually maintained. TikTok is in draft mode while our platform audit is pending — posts land in your TikTok drafts instead of going out. We will say so here until that changes.
Posts land in your TikTok drafts while our platform audit is pending.
Why it improves
Every post you publish teaches Postento something: which hook structures hold attention, which formats get saved, which hours work for your audience. Posts that perform are promoted into your brand’s private index — and the next generation is retrieved from there.
Moving to another tool means throwing away months of trained memory. That is not lock-in we designed; it is the natural consequence of a product that actually learns.
Read why the loop is the pointYou connect a channel
Your published posts are indexed as the starting brand voice.
A brief comes in
Retrieval pulls global templates plus your private brand memory.
Content is written on-brand
You edit lightly, approve, and it ships on schedule.
Performance is measured
Reach, engagement, saves, watch time — read from the platform.
What worked is remembered
Posts that performed enter your private index with more weight.
Step 2 runs again — on a brand index that is one cycle richer than it was.
Deliberately not shown
A month-one versus month-six comparison for the same brand belongs right here. It stays out until private beta produces the real numbers — an invented chart would discredit the one claim that matters most on this page.
“Every brand, however small, deserves a content engine that knows its own voice.”
Who it is for
Creators
Stay consistent without hiring an editor. One brand, one voice, a calendar that fills itself in and waits for your approval.
Small business
Posting keeps moving while you run the shop. Write the brief between customers; approve the week in one sitting.
Agencies
A separate private index per brand, multi-stage approval, and per-brand or per-seat add-ons instead of ten subscriptions.
Template gallery
Templates written for specific industries, platforms, and goals — each one retrieved for your brand, not pasted into it.
A case study post that leads with the constraint rather than the win, shows the decision that mattered, and states the result without rounding it upwards.
A weekly promo structure for coffee shops: lead with one specific drink, prove it in a sentence, then make one clear ask — no shouting discounts.
An experience-led opinion post for B2B consultants: one arguable claim, one story that earns it, one question that invites a long answer.
A collection launch carousel: a first slide built to be saved, middle slides that justify the price, and a last slide with exactly one ask.
A member-led community post for gyms: name one real member moment, explain what made it possible, then invite the next person in without a discount.
A 15–30 second kitchen behind-the-scenes video: a process that is satisfying to watch, a face people recognise, and a reason to come in tonight.
Pricing
Full numbers — every tier, credit packs, add-ons, and a calculator — live on the pricing page.
For trying the engine. No time limit, no credit card.
150 credits / month
For solo creators and small businesses posting every week.
700 credits / month
For small teams running several brands at once.
2,500 credits / month
FAQ
Not by default. Every post lands in the calendar as a draft and waits for you. Autopilot — publishing without approval — exists, but it only runs if you switch it on yourself, per brand. Your brand reputation is not where we experiment.
Honestly: TikTok runs in draft mode while the platform audit is under review. Postento prepares the full TikTok post — caption, video, schedule — and you tap publish in the TikTok app. Auto-publishing follows once the audit clears, and this page changes the day it does.
A credit is a unit of AI work: a caption for one platform costs 2, a high-quality image 9, video 12 per second. The monthly allowance included in your subscription resets each billing cycle and does expire. Credits you buy as a top-up never expire — they survive a downgrade and a cancellation.
You do, entirely. Content generated for your brand is yours. What we use to improve the global templates is aggregated, anonymous signal — structural patterns, not content, and never traceable back to any brand.
We only claim languages we have actually evaluated for quality. The confirmed list follows that evaluation — we would rather leave this answer short than put a number on this page before the data exists.
A scheduler answers "when does this go out". An AI writer answers "how do I get volume". Neither answers "does this sound like my brand". Postento learns your voice from your own published posts, then writes and schedules against it — which is why the sixth month is better than the first.
The content engine that remembers your brand. Describe the week you want; get a calendar you can edit, approve, and publish.